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Let’s talk about negativity…👎 Negativity bias is the tendency to give more weight in our minds to the negatives than the positives. When harnessed properly, understanding the negativity bias can work wonders for your marketing effort
So few words, so much impact 😳 It doesn’t matter if you have the juiciest, value-packed email in the world. If the subject line sucks, it has one destination…🚮 The subject line has one job: to get the email OPENED. Contrary to common
Everyone’s search history after every Insta update…🙈 It’s no secret that we’re email fangirls here at Surge HQ. Why? 💥 There are 4 billion daily email users 💥 77% of marketers have seen an increase in email engagemen
Is tumbleweed rollin’ across that sales page? 👀 Your product or service may not be the issue. When it comes to sealing the deal, words are our most important asset. If your prospect doesn’t understand what’s in it for THEM, they
 
 

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